AI Insights · Timothy · March 2021
Q1 2021 Tower Defense Game Trends in Latin America on Android
A Sensor Tower analysis reveals the performance of top tower defense games on Android in Latin America during the first quarter of 2021, with a focus on downloads and active users.
Sensor Tower's data provides a fascinating look into the Android Tower Defense gaming category in Latin America for the first quarter of 2021. The top five games, each with unique trends, have shown varying degrees of engagement and success during this period.
Starting with Plants vs Zombies™ 2, published by ELECTRONIC ARTS, we observed a decrease in weekly revenue from $21.6K to $15K, while downloads started at 215K and experienced a mid-quarter dip before rising to 165K. The game's weekly active users showed a similar pattern, starting at 2.46M, dipping in February, and then slightly recovering to end the quarter at around 2.35M.
Final Fate TD by GameSword saw its revenue drop from $11.9K to just above $600, with downloads peaking in late December at 4.2K before falling to zero towards the end of the quarter. Weekly active users also saw a decline, from 14.5K to 5.7K.
Rush Royale: Tower Defense TD, from MY.GAMES B.V., experienced an increase in revenue from $4.6K to over $7K in mid-February before settling at $4.1K. Downloads saw a steady increase from 25K to peak at 40.5K, and the game finished the quarter with 32.6K downloads. The weekly active users showed impressive growth, starting at 40.7K and increasing to 116.9K in late March.
ninja kiwi's Bloons TD 6 showed a revenue trend with a mid-quarter spike, rising from $5K to $7K, and ending the quarter at $5.5K. The downloads experienced a gradual decline from 3.4K to 1.6K, while weekly active users hovered around 10K for most of the quarter.
Random Dice: Defense, published by 111%, saw its revenue decrease from $2.7K to under $500. Downloads peaked at 1.6K in late December, followed by a decline to 370 by the end of March. The game's weekly active users also saw a downward trend, from 18.8K to 11.8K.
For more detailed insights and data on these and other mobile games, Sensor Tower's platform offers an extensive suite of analytics and tools.